Nissan announces expansion program for Nismo performance division

Andross Moonah - CAP staff
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Nissan's motorsports division, Nismo, has competed in the 24 Hours of Le Mans, Formula Nippon and the FIA GT Championship. Though Nismo has already developed several performance parts and specialty vehicles for Nissan, a recently announced expansion program will provide more Nismo performance parts and accessories for Nissan road cars in the years to come.

The name Nismo is derived from Nissan Motorsports International Co., Ltd. Formed in 1984, Nismo has long since earned an admirable reputation in motorsports and aftermarket performance.

"Nismo has carved out an enviable reputation in motor racing," said Carlos Ghosn, Nissan President and CEO. "In fact, in 2011, Nismo cars and engines won in every category they competed in ... the first time we have achieved this milestone."

Nissan's recently introduced Juke Nismo Concept is an example of the kind of vehicles that could be created through this expansion program. The Juke Nismo Concept produces more power than the standard Nissan Juke from its 1.6-litre direct injection turbocharged engine. It features revised front and rear bumpers, side skirts, wider fenders and 19-inch alloy wheels and tires for better handling. Additionally, the Juke Nismo's body kit was designed by Nismo's aerodynamic specialists whose experience comes from styling Nismo's racing cars.

Inside, the Juke Nismo Concept features redesigned foot pedals, gauges and door trim as well as a redesigned steering wheel and shift knob. There are also leather-trimmed bucket seats which add to the sporting flair.

"Nismo adds even more excitement and innovation to Nissan products. We now plan to inject that style and excitement into other models in the Nissan range," says Shoichi Miyatani, President of Nismo.

As part of the expansion program, Nismo will relocate to an all-new, larger global headquarters in Tsurumi, Yokohama in early 2013. The headquarters will feature a race shop, a heritage centre and will serve as the host venue for special Nismo events for enthusiasts.
 
"The time is now right to let ordinary drivers experience what our racing drivers enjoy every time they head out onto the track," added Ghosn.

©(Copyright Canadian Auto Press)

Topics: Nissan, NISMO,

Organizations: Nissan

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