Expanding the anti-bullying movement

Times-Herald Staff
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Jocelyn MacLeod can picture it now. She sees Moose Jaw taking a stand against bullying.

Abbi Flanagan, left, of  Students 4 action, addressed a packed gym at Vanier in April. Flanagan and the rest of the Students 4 action team are visiting schools across the province about how students need to take leadership against bullying.

MacLeod is an organizer of the "Be Someone" Campaign against bullying and a member of Partners Against Violence. The campaign  began after the Red Cross Day of Pink and is meant to create a cultural change in Moose Jaw by asking local businesses and the community to take a stand against bullying. 

So far 41 business have signed on to the campaign by displaying a "Be Someone" decal in their window and signing a pledge sheet written by Red Cross stating: "We are committed to a positive workplace environment in which all employees and patrons are treated with respect and dignity. We pledge to be respectful of others and stand up against bullying whenever we see it."

"We have realized that a lot of the bullying innitiatives are always targeted at schools," said MacLeod. "We thought it isn't just a school issue. It's not just a youth problem. It occurs at all ages and it can occur anywhere."

A big contributer to the campaign is Wow Factor Media, who have designed the decals and have been involved with planning the campaign. 

Joel Pinel of Wow Factor Media said it was an easy decision to help out and said he believes in the message.

“Being a family business our mom really instilled in us to not be a bully and we grew up trying treat everyone well,” said Pinel.  “With us having young families and kids, we want to make sure our kids treat everyone well and at the same time they are treated well."

The campaign will offer the public an opportunity to attend a workplace bullying seminar on June 5 at the Yara Centre. The seminar is meant to teach people what bullying looks like, how to intervene when someone else is being bullied  and how to stop people from bullying you.

“Just saying you want to take a stand isn’t enough,” said McLeod. “ You want to do something but sometimes when that situation is presented in front of you, you aren’t sure what is the right thing to say to the victim or the perpetrator.”

To be a part of the “Be Someone” campaign you can contact MacLeod at 690-1288.

Nathan Frank can be reached at 306-691-1263.

Organizations: Wow Factor, Red Cross, Yara Centre

Geographic location: Moose Jaw

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